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YouTube launches new Search Insights for all creators

The company announced that YouTube Search Insights, which was introduced as an experimental feature in November 2021, will be available to all creators and brands by the end of this month.

This tool shows data based on search results across all of YouTube, as well as queries from viewers of a specific channel. The tool also has a content gap filter that highlights the search query for which the search engines couldn't find the required video.

The new feature is expected to be very useful for brands and influencers. Now you can explore what YouTube users and viewers of a particular channel are looking for to find content gaps and create more relevant videos.