Cases
Why do people follow other persons/brands on social media?
18.07.2022
Why do people follow other people/brands on social media? We talk about the interesting moments of our new research into consumer and content creator behavior.
In terms of demographics, the population active on the Internet is constantly increasing. Every year and every generation, the amount of time people spend on social media will increase, but what is social media used for?
According to the survey, social media users follow famous persons and brands because they expect personal interaction with them (43%), and also they want to learn about new products or services (54%).
In connection with the above, content creators, feel free to get to know your followers better, and if you have your own brand, be sure to tell them about your products/services, and also pay attention to their quality.
If you have any questions or suggestions for cooperation, fill out the contact form.
In terms of demographics, the population active on the Internet is constantly increasing. Every year and every generation, the amount of time people spend on social media will increase, but what is social media used for?
According to the survey, social media users follow famous persons and brands because they expect personal interaction with them (43%), and also they want to learn about new products or services (54%).
In connection with the above, content creators, feel free to get to know your followers better, and if you have your own brand, be sure to tell them about your products/services, and also pay attention to their quality.
If you have any questions or suggestions for cooperation, fill out the contact form.
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